UGGs - They’re BACK! and all over NYC

UGG boots have had multiple comebacks since their initial surge in the early 2000s.

The classic UGG boot has become something of a cyclical fashion phenomenon, particularly in urban centers like New York City. While once primarily seen as casual comfort wear, these sheepskin boots have been embraced by fashion influencers and everyday New Yorkers alike, often styled in unexpected ways - paired with everything from mini skirts to wide-leg pants.

What's particularly interesting about UGGs is how they've managed to transcend their original purpose as surfer footwear from Australia to become a staple of cold-weather urban fashion. In NYC specifically, they make practical sense - they're warm, comfortable for walking, and can handle the occasional slush puddle.


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